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Entrepreneurship Is Booming Like Never Before At This Small Midwestern B-School

The Miami Farmer School of Business in Oxford, Ohio has seen a massive boom in the number of students interested in entrepreneurship since a major redesign and addition of a co-major in the subject. 


It’s a renaissance in the U.S. Midwest — far beyond the expectations of the school’s leadership, and immensely gratifying as well.


Miami introduced their new entrepreneurship co-major in 2016, and as part of the redesign, the department removed barriers for students from outside the department to participate, and participate they did.


Incredibly, a majority of Entrepreneurship co-majors, 62.2%, are pursuing a primary major outside the Farmer School of Business.


Last year, almost a quarter of the University’s undergrad population, a good 4,164 students, took at least one entrepreneurship-themed course, including at least one student from every undergraduate major for the fourth consecutive year.


Holcomb says that at the Institute, they view entrepreneurship as a liberal art, because it’s not a discipline, it’s a skill.


“A majority of higher ed still teach entrepreneurship from a textbook,” says Holcomb. “That was one of the biggest differences when we redesigned our program, we eliminated textbooks and we have no exams or midterms.”


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